Wise Agent Offers & Leads: How It Works
Wise Agent Offers & Leads is a powerful seller-focused marketing and lead generation platform designed to help real estate professionals attract, identify, and convert opportunities directly from their website and marketing campaigns.
Using customizable landing pages, website widgets, and embedded search tools, homeowners can instantly request home valuations, review cash offer options, and explore selling opportunities in real time. Once a visitor engages with your content, lead information can automatically sync into Wise Agent CRM so you can follow up quickly and efficiently.
In addition to lead generation, the platform also includes marketing tools, direct mail capabilities, landing page creation, and the new Properties feature — allowing agents to create high-converting property showcase pages complete with photos, videos, offer tracking, and buyer engagement tools.
Key Benefits
Instant home valuations and cash-offer options to help attract and convert seller leads.
Website visitor identification technology capable of identifying up to 25% of website visitors — even if they never complete a form.
Up to 50 included leads per month with the Premium subscription.
Automatic lead syncing into Wise Agent CRM using the API integration.
Unlimited users and domains under a single subscription.
Marketing tools including:
Landing page builder
Email & SMS templates
QR code campaigns
Direct mail marketing
Website integrations including:
Home valuation widgets
Cash offer search bars
Lead capture scripts
Customizable page-level scripts
NEW: Properties Feature
Create visually engaging property pages
Upload up to 65 photos and videos
Share listings on social media
Display offers and bidding activity
Track buyer interest and offer history
Store property documents and listing information
Pricing (for Premium Services & Basic Access)
Basic Access
Members can access basic home valuation and cash offer functionality through the standard platform experience. However, premium features such as Wise Agent Leads, Marketing Tools, Direct Mail Campaigns, and Property Pages are only available through the Premium subscription.
Wise Agent Offers & Leads Premium
$99/month subscription
Cancel anytime — no long-term contracts
Includes:
Home Valuations
Instant Cash Offers
Marketing Tools
Properties Feature
Up to 50 leads per month included
Additional Leads
Leads beyond the included 50 are billed on a per-lead basis.
Enterprise pricing and lead limits may vary depending on your account setup.
Important Note:
Billing is processed by iList, so “iList” may appear on your billing statement.
Quick Setup
Sign up in your CRM under Integrations.
Provide your business name and subdomain (used for your landing page links).
Schedule a free onboarding call to connect Offers to your CRM and website.

Lead Flow
Home Valuation & Cash Offer Leads
When a homeowner requests a valuation or reviews cash offer options:
A lead is created automatically
Contact and property information syncs into Wise Agent CRM
Valuation and offer details are included for follow-up
Website Visitor Leads
Wise Agent Leads can identify a portion of your website visitors using publicly available data — even if they never complete a form.
Lead details may include:
Name
Phone Number
Email Address
Property Address
Ownership Status
Estimated Equity
Leads are automatically categorized and tagged within Wise Agent CRM to help streamline follow-up and automation.
The Properties Feature
The new Properties feature allows agents to create interactive property showcase pages designed to help market listings and encourage buyer engagement.
Property pages can include:
Property descriptions and listing details
Photo galleries and video content
Interactive maps
Offer submission tools
Offer history and bidding visibility
Downloadable documents
Social media sharing links
Agents can also:
Track buyer activity
Receive notifications when offers are submitted
Share live offer activity with sellers
Create portfolio collections of listings and past transactions
Learn More: Frequently Asked Questions
Does Wise Agent Offers & Leads work with my website?
Yes. The platform supports virtually all real estate website providers and custom websites.
Can I customize where leads are captured on my website?
Yes. Scripts can be configured to only run on specific pages or sections of your website.
How quickly will leads appear in my CRM?
Lead syncing is typically processed automatically throughout the day after setup is completed.
Can teams or brokerages use one account?
Yes. Unlimited users can be added under a single subscription.
Is there a free trial?
Yes. Trial availability and lead limits may vary depending on your account configuration.
Click here to learn more about the Wise Agent Offers + Leads FAQs.
* Wise Agent Leads and Offers is Powered by iList